Giannis Antetokounmpo Seeks To Expand Brand With Trademarks, Including 'Stay Fr34ky'

Photo: Instagram/Giannis Antetokounmpo 

According to trademark attorney Josh Gerben, Giannis Antetokounmpo, the star player for the Milwaukee Bucks, has filed for three trademarks that relate to his "Greek Freak" moniker.

The trademarks cover a variety of items, including a wet suit.

Antetokounmpo has embraced his nickname, with his Nike apparel featuring "Freak" or "Stay Freaky" and his first signature sneaker being named the Zoom Freak 1.

Photo: Instagram/Giannis Antetokounmpo 

Antetokounmpo has demonstrated a willingness to protect his intellectual property, as he has filed 13 trademark infringement lawsuits as of May 2020, as reported by The Athletic's Bill Shea.

This should serve as a warning to anyone planning to use "STAY FR34KY" or "UNSEEN FR34KY HOURS" for commercial purposes.

Antetokounmpo's filing for multiple trademarks shows his desire to expand his brand beyond basketball.

The trademarks cover a variety of items, suggesting that Antetokounmpo is interested in becoming a lifestyle brand.

By filing for these trademarks, Antetokounmpo is ensuring that he has the exclusive rights to use these phrases for commercial purposes.

This will help him protect his brand and prevent others from profiting off of his intellectual property.

Read Next: Russell Westbrook Donates 400 Pairs Of Shoes To South LA Charter Academy Before Leaving Lakers

Source: Breacher Report
 

Comments

Trending Now

Netanyahu Rises In Polls Amid Military Strikes And Political Challenges

Matthew McConaughey's Latest Appearance Worries Fans: 'So Thin'

Lady Gaga Attends House Party In Minnesota With Fiancé Michael Polansky

Israel Has Not Promised The U.S. That It Won’t Target Iran’s Nuclear Sites, Says U.S. Official

Linkin Park Takes Over No. 1 Spot Again

Kanye West Announces New Album ‘Bully,’ Previews New Music In China

Lady Gaga And Bruno Mars' "Die With A Smile" Tops Billboard Global Charts For Fifth Week

Warriors Skip Drafting Bronny James To Respect LeBron's Wishes

Russell Westbrook's Impressive Nuggets Debut Goes Viral

LINKIN PARK Criticized By Fans For Using Backing Tracks at Recent Show