Jayson Tatum Unveils Highly-Anticipated Signature Shoe With Jordan Brand

Photo: Instagram/Jayson Tatum 

Jayson Tatum, the Boston Celtics star, has collaborated with the Jordan Brand to release his first-ever signature shoe, the JT1.

This marks the first time a Celtics player has had a signature shoe since Kyrie Irving.

The shoe was announced in September 2022, and pictures have finally been unveiled.

Photo: Instagram/Jayson Tatum 

Tatum has been a Jordan brand ambassador since 2019, having previously worn Nike.

The JT1 line will debut with four different colorways, starting with "Zoo" on April 7th, inspired by Tatum's trips to the Saint Louis Zoo with his son.

Other colorways include "St. Louis," which honors his hometown, "Barbershop," referencing Tatum's confidence after a fresh cut, and "Pink Lemonade," his favorite drink.

The shoes will cost $120 per pair, with the other colorways to be released in the following months.

The JT1 joins the ranks of other NBA stars with signature shoes, including Luka Doncic, Chris Paul, Zion Williamson, and Russell Westbrook.

Although Rondo had a signature shoe with Anta, Tatum is the first Celtic in a long time to have a signature shoe while playing in Boston.

Fans eagerly await the highly-anticipated release, with Tatum's signature sneaker sure to sell out fast.

The JT1 marks a significant milestone in Tatum's career, solidifying his status as one of the NBA's most promising young stars.

Read Next: Jayson Tatum Breaks NBA All-Star Game Scoring Record With 55 Points

Source: SB Nation


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